The big numbers of followers in some Twitter accounts used to fascinate me. "How could I do that?" I asked. Now, the fascination remains, but it's tempered by an equally fascinating subject about engagement.
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Followers, yes! How many of these do you befriend? |
It's one thing to have 10,000 or 50,000 or even 2,000,000 followers. It's another to engage with them in meaningful conversations.
Let me explain.